Times are tough, they say.
I wrote recently about how the crappy economy might actually be a launching pad for people who want to start their own businesses.
If you think about it, doesn’t it make sense?
If we want to see equitable hiring, fair wages, more new jobs for skilled and unskilled workers – and technology now makes it possible for us to start new and innovative businesses ourselves – aren’t we empowered more than even to be the change we want to see in the world?
Now before you start worrying that I’m getting all woo-woo transformational on you, there’s a practical side to this too.
I truly believe that you and I have the power to support our local economies, help small businesses thrive, create jobs and make people’s lives better through our own companies.
But this rarely works without a clear plan.
You knew I’d say that, right? Of course…I’m the Renegade Planner.
We live in a time where it’s easier and cheaper than ever to start a company, so more and more people are jumping in without any long-term thoughts about how they want to make an impact.
They also tend to think that because it’s cheap to start a business…that they shouldn’t spend money on getting it going.
That really depends, though. Bootstrapping works for some businesses and it will fail spectacularly for others.
What kind of plan do you need?
I’m exploring these ideas in a new report I just released, called “The State of the Entrepreneurship Economy.”
If you’re thinking that the economy’s too volatile for you to take the risk of starting a business, you definitely need to read this report.
I think it might just change your mind!
Get it here (of course it’s free). And leave a comment here to let me know what YOU think about whether or not this is a great time to start a new business.